Tuesday, August 01, 2006
Ski resorts take real step to fight global warming
Vail Resorts announced today that it will offset 100 percent of its energy use by purchasing nearly 152,000 megawatt hours of wind energy for its five mountain resorts, its lodging properties (including RockResorts and Grand Teton Lodge Co.), all of its 125 retail locations.
While there is no way, currently, to directly power the company's five ski resorts with wind turbines, the company will purchase renewable energy credits that ensure the amount of electricity Vail Resorts uses is replaced onto the power grid with wind power. Wind farms sell renewable energy credits to better compete with fossil fuels, allowing consumers to choose clean sources of electricity. Vail Resorts’ purchase is significantly contributing to the growth of wind power across the United States.
Vail is also asking its employees and customers to join in the renewable energy efforts with a Ski With the Wind promotion. Under this new promotion, Vail is offering a free one-day ski lift ticket, valid at any of its five mountain resorts, to anyone who purchases wind power for their residence for one year with Renewable Choice Energy. The Company also announced that each of its executives has personally signed up to purchase wind power for their homes. More details about the Ski With the Wind promotion, including applicable restrictions, and Vail Resorts’ wind power purchase program can be found at www.snow.com.
Posted by Dave Philipps at 10:12 AM